Read Me First
There are two versions of every Recruitment Consultant around the world.
Every week Version 1 does all that is expected of a recruiter.
They hit the phones & make 60 calls, speak with 40 people and book 30 meetings. Great!
Version 2 does the same and they use the Top Biller Club newsletter content.
They share this content in their emails or social media platforms.
This allow them to create multiple touch points with their contract book and even potential clients.
They fully embrace the 'Rule of 7' as part of a recruitment strategy that solves pain points for Clients & Candidates.
This marketing principle is peer reviewed and covered extensively by Forbes, University of Maryland and Factorial HR.
Version 2 - the Top Biller - is now adding value to Clients, consistently and at scale.
Even better, they can do it with very little effort.
Top Biller Club helps you:
- add more value to Clients and Candidates,
- position yourself as an expert in an over crowded industry,
- create more touch points to increase your credibility.
Put yourself in the shoes of a Client or Candidate.
Who do you go to?
The recruiter you might hear from every 6 - 10 weeks?
Or the one solving your pain points every week (& still calls you every 6 - 10 weeks)?
Using the content in this newsletter enables you to ADD VALUE, CONSISTENTLY AND AT SCALE.
The format for every newsletter is simple.
Section One is for your eyes only. It outlines the WHY.
It provides context and a quick reminder of why it is an issue for internal talent teams or candidates.
Section Two is for you to share with your networks. It is designed to use straight off the shelf or to add your flavour.
Remember - there are numerous ways you can use this content.
For insights on how to write a lead generating newsletter:
For more ideas on how to maximise our content:
At Top Biller Club we do the heavy lifting, you increase your commission.
For a downloadable version of this article, please click here.