Stop Competing on Speed. Win on Influence.

Recruiters love to brag about speed.
“I got that CV over in 30 minutes flat!”
Cool. You were fast. But did you actually win?
Speed alone doesn’t close deals. Influence does.
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## The Illusion of Speed
Clients don’t care if you sent a CV in 30 minutes or three days. They care about whether you made the right hire.
When recruiters compete only on speed, they burn themselves out and cheapen their value.
If speed is your edge, what happens the moment someone faster shows up?
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## Influence > Speed
Influence is getting the client to trust your recommendation before they’ve even seen the CV.
It’s being the recruiter who can say:
“This is the candidate you need. Let’s line up the interview this week.”
And the client agrees — because your influence is stronger than their doubts.
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## How to Build Influence
1. **Know the business problem** better than the hiring manager does.
Don’t just ask for the JD. Ask: “What keeps you awake about this vacancy?”
2. **Translate skills into outcomes.**
Not “10 years in finance systems,” but “Will reduce month-end reporting from 12 days to 6.”
3. **Be bold with recommendations.**
Stop hiding behind CV stacks. Back your candidate.
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## Why Influence Wins Long-Term
- **Clients stop benchmarking you against other agencies.** You’re not “fastest CV wins.” You’re “trusted advisor.”
- **Candidates trust you more.** Because you don’t push them into random roles just to fill seats.
- **You work less, bill more.** Because every interaction carries more weight.
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## Try This
Next time you’re tempted to brag about speed, pause. Instead of saying:
“I’ll get CVs to you by end of day.”
Say:
“I’ll come back to you with the one person who can solve this problem — and I’ll explain why they’re the fit.”
That’s not speed. That’s influence.
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✨ Top Biller Takeaway: Speed might get you noticed. Influence gets you paid. Stop competing on “fastest CV.” Start winning on trust and impact.